|
_____
|
|
Special
events aren't just about logistics, although those can be overwhelmingly
detailed.
Special events are marketing events designed to meet
specific objectives with targeted groups. Those groups may be donors,
clients, volunteers, politicians and government officials, board members, or
peers.
|
| |
|
|
 |
The success - or lack thereof - is also very public. So
it's critically important to manage details extremely well. Special events
require thorough and advance planning with backup plans, solid publicity and
promotion with a consistent message and theme, complementary printed
materials, and expert management of multiple relationships with facilities,
personnel, stars, news media, caterers, board members, donors, the public,
and others. What does your next special event need to accomplish?
A benefit concert, a significant milestone, sponsorship of
a major sports event, an anniversary worthy of public celebration and
notoriety. Whatever your special event, Lamer Gray can help you manage both
the event and the publicity required to make it a success. |
|
Joan Jett headlined the 2003 Hope
Concert benefiting DVIS;
Lamer Gray helped make it a huge success.
|
|
Marketing | Public Relations | Websites | Communications | Special Events | Training | Strategy | Nonprofits
|
|
During the night of the 2003 annual Hope concert benefiting DVIS, Lamer
Gray expanded its role of media relations management to that of stage
manager coordinating sound checks; wranglers to the performers, band, sound
and equipment personnel; coordinators of merchandise sales; transportation;
and much more.
Special Event planning
Fundraisers and benefits
Publicity and media tours
|
